UNRIVALED REACH AND AUDIENCE

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Local Expertise

Our network of local real estate professionals apply their local market knowledge to create a comprehensive and customized plan for a home that takes into consideration all avenues of marketing: print, digital, public relations, advertising and social media. To guide them in this we have a team of brand marketing experts that stand ready to offer assistance and insight, and an array of tools and resources they can tap into.

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Global Reach

Leveraging Innovation, Experience & International Impact. The Sotheby’s International Realty® brand’s global media plan is strategically designed to deliver truly global impact while promoting properties represented by its worldwide network. Our plan includes significant, exclusive and first-to-market partnerships with an elevated focus on video integration, editorial alignment and omni-channel sponsorships in order to provide relevant content to potential clients in an always-on, anywhere environment.

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POWERFUL PARTNERSHIPS

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The New York Times

Our brand will blend exclusivity, dominance and new trail-blazing technology with a strategic focus on mobile to reach The New York Times’ global audience.

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Wall Street Journal

Our partnership with The Wall Street Journal allows the Sotheby’s International Realty brand to reach the global business elite and position the

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Financial Times

The Sotheby’s International Realty brand partnered with The Financial Times to exclusively create the custom content series, “Distinctive Living.”

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Mansion Global

Mansion Global is a standalone, luxury real estate website and mobile handset app that connects wealthy global buyers with extraordinary properties.

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YouTube

The Sotheby's International Realty brand channel continues to be the perfect online video destination for limitless exposure of the properties and lifestyles represented by our network. As the number one online video site, YouTube receives four billion views per day thus providing vast exposure to connect buyers to the exceptional properties represented by our network.

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Dwell

Leading the conversation as the modern design icon.

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Hong Kong Tatler

A premiere luxury lifestyle resource since 1977, the Asia Tatler Franchise consists of 14 focused print editions and a growing online and mobile presence that

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Architectural Digest

The international design authority and global destination for the best in architecture.

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Bloomberg

As today’s business leaders turn to the Sotheby’s International Realty brand as the voice of luxury real estate, they also turn to Bloomberg for

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Google

Over 1,000,000 highly-qualified visitors found their way to sothebysrealty.com through our search engine advertising efforts on Google. This also includes translated search engine advertising campaigns running on the in-country version of Google in Spain, Argentina, Portugal, Brasil and many more to come later this year.

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At Our Foundation … Brand Heritage

In the heart of London on New Bond Street in 1744, an exceptional Auction House was born with a revered tradition of marketing the world’s most cherished possessions. A tradition, more than two centuries old, that provides authentic knowledge comparable to none. The oldest company listed on the New York Stock Exchange (BID).

Serving eminent patrons in quest of fine arts, antiques, books, and other collectible memorabilia and solicited by artistic afficionados, the Auction House founded the brand in 1976 to service the real estate needs of the most prestigious clientele in the world.

Whether it’s in the buying, selling or renting business, Mauritius Sotheby’s International Realty keeps flying high the Sotheby’s age-old emblem in this new location, artfully uniting extraordinary homes with extraordinary lives.

Latest Publication

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Art & Home is a literary collaboration between Sotheby’s and Sotheby’s International Realty, showcasing all the elements of an extraordinary life. Published eight times a year, it engages readers with sophisticated content and beautiful images related to the art and real estate worlds. Rich editorial about art, design and extraordinary properties- presented by the venerable brand that is Sotheby’s.